Sharing Expertise And Free Advice,
Helps A Hospital Define Its Brand
The ChallengeTo brand the hospital as a leader in the market to adults 40+ so that when health issues occur, especially cardiac, oncology and orthopedic issues, they choose this hospital for their care.
Customer need analysis and creative problem solving sessions provided by Cox Media Group Atlanta Radio.
A Medical Minute Report with the radio station's health reporter providing listeners important health information and facts presented by the hospital. This report was designed to sound like news and information content to position the hospital as the experts and leaders in the market.
Focused Approach Helps Restaurant Achieve Sales Goals And More
Increase sales, acquire new customers through brand awareness and increase the frequency of their light and core users per store visits.
Marketing strategy model sessions which helped uncover the right messaging and positioning for the client provided by Cox Media Group Atlanta Radio.
The tactical offer produced record sales for Thursdays at many of the locations and they saw increases in lunch and dinner throughout the week. Atlanta locations year to date reported an overall sales increase of 8%.