ATLANTA – Channel 2 WSB-TV and Telemundo Atlanta (WKTB) announced today a news partnership where local news content between the general market and the local Hispanic market will be shared to offer viewers the most complete and in-depth news coverage in Atlanta.

“This new partnership outlines a great opportunity for Channel 2 Action News to serve the growing Hispanic population through Telemundo Atlanta (WKTB),” said Marian Pittman, news director for Channel 2. “I’m looking forward to increased understanding and coverage of news affecting this important segment of our local area.”

“It is Telemundo Atlanta’s goal to be the first choice for Hispanic news, information and entertainment and our news sharing partnership with WSB-TV, the highest rated news station in Atlanta, will further our commitment to delivering the most up-to-date news and information to our Hispanic and bilingual viewers”, stated Telemundo Atlanta’s General Manager, Michael Burrell.

Telemundo Atlanta currently broadcasts local news briefs with anchor, Jorge Buzo on a daily basis, Monday through Friday, three times an evening covering the most important Hispanic-centric news stories.

About Channel 2 WSB-TVThe ABC Affiliate ranks as Atlanta’s number one local news television station with over 55% of the news viewing audience tuning into its newscasts. The station is a part of Cox Media Group.

About Cox Media GroupCox Media Group, Inc., a subsidiary of Atlanta-based Cox Enterprises, is an integrated broadcasting, publishing and digital media company that includes the national advertising rep firms of Cox Reps. With $1.8 billion in revenue, the company operations include 15 broadcast television stations and one local cable channel, 86 radio stations, four metro newspapers and more than a dozen non-daily publications, and more than 100 digital services. Additionally, CMG owns and operates Valpak, one of the leading direct marketing companies in North America. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.

About Telemundo Atlanta

Telemundo Atlanta is currently available on all Comcast head ends in metropolitan Atlanta on channel 18. Additionally, Telemundo Atlanta is available to 2.9 million viewers, over-the-air on WKTB digital channel 47 in digital quality in metropolitan Atlanta. Telemundo Atlanta produces essential local news on a daily basis, which can also be accessed over our website www.telemundoatlanta.com and mobile application www.atlalamano.com, Telemundo Atlanta is the first local Hispanic television station in Atlanta to offer a Spanish-language website and mobile application that provides up-to-date local news, weather and sports.

About Telemundo

Telemundo, a U.S. Spanish-language television network, is the essential entertainment, news, and sports source for Hispanics and a leading international player in the entertainment industry with presence in more than 100 countries worldwide. Broadcasting unique national and local programming for the fastest-growing segment of the U.S. population, Telemundo reaches 93% of U.S. Hispanic viewers in 210 markets through its 16 owned-and-operated stations, 45 broadcast affiliates, and 800 cable affiliates. Telemundo is wholly owned by NBC Universal, one of the world's leading media and entertainment companies.

Contact:

Telemundo Atlanta

770.497.0076



 

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