The San Antonio DMA is a twenty-five-county area with a population of 1,888,200, and is growing at a rate of 20% every ten years with an average age of 40 years and an average income of $42,430. Cox Media Group’s broadcast reach is approximately 80% of the total DMA population. San Antonio has a very unique market both with our diverse, tri-ethnic population (51% Hispanic, 43% Anglo and 7% African American) as well as the industries that power our economy.
San Antonio is a very unique market both with our diverse, tri-ethnic population (51% Hispanic, 43% Anglo and 7% African American) as well as the industries that power our economy.
Military employment: The region’s largest industry, employing 30% of the work force. Major employers include Fort Sam Houston – U.S. Army, USAA, Medical industry, H-E-B Food Stores and City of San Antonio.
San Antonio’s Bright Future: While many American cities have struggled during the global economic downturn, San Antonio's resilient economy has attracted national media attention from outlets like CNBC. Citing the city's diverse economy, which includes bioscience, the military and cyber security, the Brookings Institution named San Antonio the nation's most recession-proof city in June.
San Antonio is also proud to be the fastest growing city in America and some of the state’s most visited attractions and festivals: The Alamo (1), The River Walk (2), SeaWorld® San Antonio (4), Six Flags® Fiesta Texas® (13); San Antonio Zoo (14); Fiesta San Antonio (23).
appear in the frame below.