MEMPHIS, TENN. – FOX13 Memphis (WHBQ-TV), a Cox Media Group station, proudly names Arleda James as the new director of sales for the Memphis-based TV station, effective June 24, 2019. Bringing more than a decade of television sales management experience, James will lead strategic sales development with a focus on enhancing customer experience and setting a clear vision for the future of the team while driving consistency of revenue delivery for FOX13 Memphis.
“Our team at FOX13 Memphis could not be more excited to welcome Arleda to the family,” says Susan Connor, vice president and general manager of FOX13 Memphis. “Her experience and leadership are sure to enrich our culture, driving our strategies into the future. We’re really looking forward to the continued success on the horizon.”
James joins FOX13 Memphis from WSOC-TV (ABC) in Charlotte, North Carolina, where she served as local sales manager, driving incremental sales growth year-over-year. Prior to her time with WSOC-TV (ABC), James served as local sales manager at WFOX in Jacksonville, Florida. She began her sales career as an account manager with Savannah Morning News in Savannah, Georgia, before moving on to WSAV-TV (NBC) 3 News. James’ commitment to her craft is matched by her commitment to the community, serving on various diversity & inclusion councils and United Way’s Legacy of Women.
“It’s an honor to join the WHBQ FOX13 team and to do so as I grow in a company that I’m so proud to be a part of,” says James. “I look forward to building on the great work of the Memphis sales team and leading them as we add to that success.”
FOX13 Memphis serves as the number one source for Memphis-area news, FOX13 Severe Weather Center, breaking news, FOX13 Investigates and FOX13 Real Time Traffic. For more information on FOX13 Memphis, please visit: www.FOX13Memphis.com.