ATLANTA – May 20, 2015 – Cox Media Group’s (CMG) Atlanta Radio has named Zach Mullins Digital Sales Manager.
In his new role, he will work along-side the current leadership team to deliver integrated marketing solutions to valued clients located in and outside of Atlanta while developing new profitable revenue opportunities for the Atlanta cluster’s five radio stations –award-winning WSB News 95.5 FM/750 AM, WSB FM B98.5, WALR KISS 104.1, WSRV 97.1FM, and WTSH X107.1FM.
“Zach has been a key player over the last two years supporting our sales team and their customers when it comes to simplifying our digital products and services,” said CMG Atlanta Director of Sales Walt Phillips. “He always leads by example and symbolizes everything we look for in our new young leaders that aspire to grow.”
Previously, Mullins was one of CMG Atlanta Radio’s Digital Media Specialists. He joined CMG in 2011 as a Sales Associate and soon was promoted to Digital Media Specialist where he helped shape digital strategy and fulfillment campaigns for some of CMG’s largest accounts, integrating digital media with traditional media to exceed client objectives. In 2013, he was awarded the Radio Wayne “Digital Sales Specialist of The Year” by Radio Ink magazine for his work that led to tremendous revenue growth over his time as a Digital Media Specialist.
“I’m excited to be leading the Atlanta radio cluster into our next chapter as a digitally integrated radio group,” said Mullins. “We’re building the radio station of the future, setting the standard for integrated sales and marketing, and it’s more exciting than ever to be in the radio business. I’m honored to be joining the ranks of such experienced sales leaders like Jaleigh Long, Kris Hackett and Beth Bowers, and I thank Walt Phillips, Director of Sales, and Donna Hall, VP and General Manager, for believing in me.”
About Cox Media Group
Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of CoxReps. Additionally, CMG owns Cox Target Media, which operates Valpak, one of North America’s leading direct marketing companies, and Savings.com, a leading online source for savings. The company’s operations currently include 14 broadcast television stations and one local cable channel, 59 radio stations, seven daily newspapers and more than a dozen non-daily publications, and more than 100 digital services. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 31 million TV viewers, more than 3.5 million print and online newspaper readers, and more than 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.