PITTSBURGH – June 7, 2011 – Cox Media Group (CMG) WPXI-TV in Pittsburgh has hired Cedric Thomas as its new director of Sales, effective July 6. In this role, Thomas, who returns to Cox after a 10-year absence, is responsible for all strategic sales efforts for WPXI, Pittsburgh Cable News Channel PCNC, wpxi.com and Pittsburgh.com.
“Cedric knows the streets and people of Pittsburgh well, and his contacts in the community will certainly benefit CMG Pittsburgh,” said Ray Carter, CMG Pittsburgh’s vice president and general manager. “He is multi-talented, has a sharp TV mind, and is a visionary leader. We are delighted he brought his career back to CMG.”
Prior to joining CMG Pittsburgh, Thomas was director of Sales at Scripps ABC affiliate WEWS-TV in Cleveland. Additional career experience includes being local sales manager and account executive at KDKA-TV. Thomas’ career started in 1997 as a director on WPXI’s sister station, WTOV Channel 9 in Steubenville, where he produced newscasts and quickly worked his way up to operations manager.
“I’m excited to be back with Cox and to lead such a talented sales team as the one we have in Pittsburgh,” added Thomas.
About Cox Media Group
Cox Media Group, Inc., a subsidiary of Atlanta-based Cox Enterprises, is an integrated broadcasting, publishing and digital media company that includes the national advertising rep firms of Cox Reps. With revenues exceeding $1.5 billion, the company operations include 15 broadcast television stations and one local cable channel, 85 radio stations, four metro newspapers and more than a dozen non-daily publications, and more than 100 digital services. Additionally, CMG owns and operates Valpak, one of the leading direct marketing companies in North America.