TAMPA – May 12, 2014 – Cox Media Group (CMG) Tampa is promoting Dan Connelly to Director of Branding and Programming for 97X, YOUR NEW ALTERNATIVE, WSUN-FM, effective immediately. As Director of Branding and Programming, Connelly will be responsible for all programming operations for WSUN, including talent selection, coaching, music scheduling, imaging, brand development, digital strategy and more.
“I’ve had the pleasure of working with Dan for over 15 years,” said CMG Tampa Vice President and Market Manager Keith Lawless. “He has earned this promotion, and no other person has demonstrated their ability to innovate and create brands that connect with their audiences like Dan.”
“I’m truly honored to be the 97X Director of Branding and Programming,” said Connelly. “Having been with 97X since the beginning, it’s no secret that 97X flows through my veins. I appreciate the support and confidence that Keith Lawless, Steve Smith and Kim Guthrie have shown me during the past couple of months and I’m excited about leading 97X to great things in the future!”
“Dan Connelly has been an integral part of the 97X evolution since its sign on over a decade ago,” added Steve Smith, CMG’s Vice President of Programming. ”He is the right person to continue it¹s historical leadership in the format.”
Connelly’s appointment is another example of how CMG is able to tap into its existing talent from across its diverse direct marketing, newspaper, radio and TV businesses. His career with CMG spans 16 years, and prior to this position, Connelly spent 14 years as the Director of Promotional Operations for WSUN, where he was integral in the creation of 97X’s Next Big Thing Festival and as well as the creation of the award winning 97X listener controlled mobile app. Other career highlights include working for Heritage Media and Cox Radio in upstate New York.
About Cox Media Group
Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of CoxReps. Additionally, CMG owns Cox Target Media, which operates Valpak, one of North America’s leading direct marketing companies, and Savings.com, a leading online source for savings. The company’s operations currently include 14 broadcast television stations and one local cable channel, 57 radio stations, eight daily newspapers and more than a dozen non-daily publications, and more than 100 digital services. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 30 million TV viewers, more than 3.5 million print and online newspaper readers, and more than 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.