ATLANTA – June 10, 2014 – Atlanta-based Kudzu.com, a trusted resource for finding recommended local services with free access to ratings and reviews, money-saving deals and meaningful advice, has redesigned and expanded their site. The new Kudzu.com helps consumers make more educated decisions when selecting local service providers. Highlighted service provider categories include: Home, Auto, Health, Professional, and Daily Life, which encompasses everything from dog walkers to restaurants, shopping and spas. In addition to better showcasing various categories, Kudzu.com has broadened their daily deals and deepened the content catalog of articles and helpful tips.
“Kudzu.com has always been a staple for consumers looking to make informed decisions on local service providers,” said Fran Wills, General Manager of Kudzu. “We took a hard look at everything Kudzu.com stood for and fine-tuned the site from the ground up, simplifying and modernizing as we went through the process. The result is a more comprehensive, intuitive and useful experience for consumers looking for a business, as well as business owners using our profiles to attract consumers. Kudzu.com is now defined by three specific areas: Local Services, Deals, and Planning and Advice. Each area could stand on its own, but in combination represent a very unique offering. We are extremely excited about the launch.”
Coinciding with the redesign of Kudzu.com is a new advertising campaign. The campaign, built around the question “Do You Kudzu?” encourages consumers to discover all the site has to offer and leverages popular social videos and images to illustrate the need for Kudzu in everyday life. “The new campaign is the perfect fit for our brand,” stated Amy Bernard, Marketing Director of Kudzu. “It’s quirky, fun and captures our vast offering.”
Founded in 2006 and based in Atlanta, Georgia, Kudzu.com is a trusted resource for finding recommended local services. Kudzu is dedicated to saving people time and money with free access to ratings and reviews, money-saving deals and expert advice. Kudzu is owned by Cox Search Inc., a subsidiary of Cox Enterprises, a leading communications, media and automotive services company. Cox’s businesses include Cox Communications, Manheim, AutoTrader.com and Cox Media Group. For more information, please visit http://www.kudzu.com.
About Cox Media Group
Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of CoxReps. Additionally, CMG owns Cox Target Media, which operates Valpak, one of North America’s leading direct marketing companies, and Savings.com, a leading online source for savings. The company’s operations currently include 14 broadcast television stations and one local cable channel, 57 radio stations, eight daily newspapers and more than a dozen non-daily publications, and more than 100 digital services. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 30 million TV viewers, more than 3.5 million print and online newspaper readers, and more than 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.