MIAMI – Oct. 27, 2014 – Lulu and Lala will spice up afternoons on Cox Media Group Miami’s HITS 97.3 WFLC FM, beginning Nov.10.
Twin sisters Marissa and Marianela Gonzalez most recently worked as co-hosts on the “Ty Loves NY” morning show on WNOW-FM in New York. They gained recognition for their down-to-earth presence and charm as they resonated with listeners across the Tri-State area.
“We’re thrilled to welcome Lulu and Lala to The New HITS 97.3,” said Jill Strada, HITS 97.3’s Director of Branding and Programming. “Their creativity, hustle and pop culture credibility is going to add to the station’s talented on-air line up and help take HITS 97.3 to new heights. Miami is known for being a party city with tons of spice…and these girls are bringing double the trouble!”
The Cuban-Salvadorian sisters, who are also known in the Hispanic market as “Las Gemelas Lulu y Lala,” first appeared on Univision’s reality show Nuestra Belleza Latina in 2007. They soon gained affection, attention and support of the Latin community, which eventually led to covering major events such as, The Latin Grammys, Premio Lo Nuestro and Premios Juventud. Subsequently they worked as correspondents on the entertainment show “El Gordo y La Flaca,” Univision network’s highest rated national television show.
“We are extremely excited to be joining the team at Hits 97.3,” said Lulu and Lala. “We want to thank Jill Strada for believing in our talents and giving us this new opportunity to conquer a new city. Miami has always been our second home and we look forward to bringing Miami a double dose of NY sass! Dale!”
Additionally, Lulu and Lala were on-air talent for “The Luis Jimenez Show” on X96.3 FM, through Univision Radio in New York. They’ve appeared on the HBO Latino show called “Habla Ya.” They have also been endorsed and appear in commercials by clients such as: McDonald’s, Bally’s Atlantic City, Ford Fiesta, and Subways. They were named ambassadors of Orgullosa de Mi Belleza, a program created specifically for the Latin woman using P&G products such as Olay, Crest, Always, Pantene, Venus, and Cover Girl.
About Cox Media Group
Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of CoxReps. Additionally, CMG owns Cox Target Media, which operates Valpak, one of North America’s leading direct marketing companies, and Savings.com, a leading online source for savings. The company’s operations currently include 14 broadcast television stations and one local cable channel, 57 radio stations, eight daily newspapers and more than a dozen non-daily publications, and more than 100 digital services. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 30 million TV viewers, more than 3.5 million print and online newspaper readers, and more than 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.