Seattle, WA — Friday, February 24, 2017 — KIRO 7 News has named Michelle Woods as the new General Sales Manager for the Cox Media Group-owned CBS affiliate in Seattle. In this role, Woods is responsible for the oversight of all broadcast sales efforts as well as streaming, website, mobile, and digital channels at a time when the station’s business is growing and ratings continue to increase.
Woods comes to KIRO 7 from WHBQ Television FOX 13 in Memphis, Tenn., where she had served as the General Sales Manager since October 2014. A native of the San Francisco Bay Area, she began her CMG career in July 2004 at KTVU/Fox 2 in San Francisco and served in the rolesof Account Executive, National Sales Manager and Local Sales Manager during her tenure.
“I was fortunate to work with Michelle in San Francisco and have seen first-hand her ability to strategically lead a sales team, and find creative and compelling solutions for advertising partners,” said KIRO 7 VP and General Manager Greg Bilte. “I look forward to teaming with her again here at KIRO 7, and am confident she will make a positive impact on the success of our business.”
Woods is a graduate of UCLA and has multiple certifications in sales management, leadership, and mentorship programs through Cox Media Group.
“I am honored to lead the KIRO 7 sales team,” said Woods of her return to the West Coast. “Broadcast and Digital media is constantly evolving, and Cox Media Group puts local client solutions, employee development and our communities at the forefront of everything we do. I look forward to continuing these efforts in Seattle.”
About Cox Media Group
Cox Media Group is an integrated broadcasting, publishing, direct marketing and digital media company. The company’s operations currently include 14 broadcast television stations and one local cable channel, more than 60 radio stations, six daily newspapers and more than a dozen non-daily publications; and more than 100 digital sites and services, like Rare.us, Clark.com, Dawg Nation, SEC Country, Hookem.com, and All22. Additionally, CMG operates the National Advertising Platform businesses of CoxReps – the country’s biggest television rep firm – Gamut, and Videa. CMG currently operates in more than 20 media markets and reaches approximately 52 million Americans weekly, including more than 31 million TV viewers, more than 3.5 million newspaper readers, and more than 14 million radio listeners. For more information about Cox Media Group, please check us out online at www.coxmediagroup.com.