WSFR FM Becomes The NEW 107.7 The Eagle – Louisville’s Classic Hits


LOUISVILLE – Oct. 28, 2011 Cox Media Group (CMG) Louisville’s WSFR-FM, which has been branded simply as 1077 S-F-R and played classic rock for more than a decade, is now “The NEW 107.7 The Eagle – Louisville’s Classic Hits.”  The change celebrates the best decade in music and will push the station to even greater success.

“Our listeners keep telling us that the best rock n’ roll of all time comes from the 1970s,” says CMG Louisville’s Operations Manager Shane Collins. “So, we’ve searched meticulously through those 10 years to find the best and biggest hits, and we’ll be playing more of these songs than ever before.” 

Collins added that the Eagle will also play hits from the 1960s and 1980s, but the station will be centered in the best era of classic hits: the 1970s. Frequently featured artists on The Eagle will include Bob Seger, Steve Miller Band, Led Zeppelin, Aerosmith and Fleetwood Mac.

CMG Louisville will continue its commitment to local talent by keeping Louisville’s unofficial King of Classic Hits radio – Future Bob – hosting morning drive from 6-10 a.m. weekdays and long-standing Louisville air talent, Ric Owen, handling afternoon drive time. New to the station will be a fresh female perspective, MJ Stevens, who will cover middays, 10 a.m. -3 p.m.

About Cox Media Group
Cox Media Group, Inc. is an integrated broadcasting, publishing, direct marketing and digital media company that includes the national advertising rep firms of Cox Reps. With $1.8 billion in revenue, the company operations include 15 broadcast television stations and one local cable channel, 85 radio stations, eight daily newspapers and more than a dozen non-daily publications, and more than 100 digital services.  Additionally, CMG owns and operates Valpak, one of the leading direct marketing companies in North America.  For more information about Cox Media Group, please check us out online at